
Who this template is for
- Founders testing a new idea in an afternoon
- Small business owners setting yearly priorities
- Anyone preparing for a first meeting with a lender or partner
How to fill it in
- Write the problem and your solution in one sentence each.
- Name your target customer as specifically as you can.
- List your top three ways to reach customers.
- Fill in revenue, costs and the money you need.
- Add three milestones for the next 12 months.
- Read it aloud. If a sentence does not help someone decide, cut it.
What is inside
- One-Page Business Plan
- Business name and date
- The problem
- Our solution
- Target customers
- Competition
- Marketing and sales
- Revenue model
- Key costs
- Funding needed
- Team
- 12-month milestones
Writing a full business plan?
Browse 39 free sample plans by industry, each with startup costs and projections.
Frequently asked questions
Is a one-page business plan enough?
It is enough to plan and to start conversations. Banks, SBA lenders and most investors will eventually want a full plan or detailed financial projections.
What goes on a one-page business plan?
The problem, solution, target market, competition, marketing channels, revenue model, costs, funding needed, team and milestones.
Is this one-page business plan template free to use?
Yes. Download it, edit it and use it for your own business at no cost. No account or email address is required.
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