PESTLE Analysis Template

A PESTLE analysis looks at the big outside forces that can affect your business: political, economic, social, technological, legal and environmental factors. It is a good companion to a SWOT analysis when you need to explain the market environment in a plan or grant application.

Preview of the PESTLE Analysis Template

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Download Word (.docx)37 KBDownload PDF26 KB
  • 1 page, landscape layout
  • Edit in Word, Google Docs or LibreOffice
  • Print and fill in by hand if you prefer

Who this template is for

  • Students and MBA projects
  • Businesses entering new markets
  • Nonprofits writing grant applications

How to fill it in

  1. List factors in each of the six categories.
  2. Rate the impact of each as high, medium or low.
  3. Note whether each one is an opportunity or a threat.
  4. Decide how you will respond.
  5. Carry the most important items into your SWOT and risk sections.

What is inside

  • PESTLE Analysis
  • Factor table

Writing a full business plan?

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Frequently asked questions

What is the difference between PEST and PESTLE?

PESTLE adds legal and environmental factors to the original political, economic, social and technological categories.

When should I use a PESTLE analysis?

When outside factors like regulation, the economy or new technology have a big effect on your business.

Is this pestle analysis template free to use?

Yes. Download it, edit it and use it for your own business at no cost. No account or email address is required.

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